The makeup brush industry chain is mainly composed of the following parts:
1. Upstream: Raw material and packaging material suppliers
Raw material suppliers: provide various raw materials for makeup brushes, such as hair materials (animal hair, synthetic fibers, etc.), handle materials (plastic, wood, etc.) and other auxiliary materials that may be used.
Packaging material suppliers: provide packaging materials for makeup brushes, such as paper boxes, plastic bags, labels, etc., to ensure the safety and aesthetics of the products during transportation and storage.
Most raw material suppliers provide custom services, customers can OEM makeup brushes from beginning.
2. Midstream: Makeup brush manufacturers and brand owners
Manufacturers: responsible for the manufacturing process of makeup brushes, including raw material procurement, production and processing, quality control, etc. The makeup brush manufacturers may focus on the production of one or more types of makeup brushes.
Brand owners: responsible for the branding, marketing and sales of makeup brushes. The brand owners usually cooperate with makeup brush manufacturers to launch their own makeup brush products through OEM production or independent research and development.
Kingyin is a professional Chinese makeup brush factory, with more than 15 years experience in makeup brush production and custom makeup brushes & OEM makeup brushes for worldwide customers and brands. We have passed ISO9001, ISO14001, GMP,C-TPAT, FDA/ISO22716, BSCI and SEDEX/SMETA factory audit; with standard workshop, strict quality control and management system,which can ensure makeup brush production and quality. 90% of our makeup brushes are sold to overseas-USA, Europe, UK, Korea, India, Brazil etc.
3. Downstream: Channel Dealers and Consumers
Channel Dealers: Responsible for the sales and distribution of makeup brushes. Channel dealers can be online e-commerce platforms, offline beauty stores, department stores, etc. With the development of e-commerce, online channels have played an increasingly important role in the sales of makeup brushes.
Consumers: The end users of makeup brushes. Consumers' demand and preferences for makeup brushes directly affect the development of the entire industry chain. In recent years, with the popularization of Chinese beauty concepts and the increase in consumer demand for beauty products, the Chinese makeup brush market has also shown a rapid growth trend.
In summary, makeup brush industry chain is composed of upstream raw material and packaging material suppliers, midstream makeup brush manufacturers and brand owners, and downstream distributors and consumers. Each link is closely connected and jointly promotes the sustainable development of cosmetic brush industry.
